Marketing Research
A program that prepares individuals to provide analytical descriptions of consumer behavior patterns and market environments to marketing managers and other business decision-makers. Includes instruction in survey research methods, research design, new product test marketing, exploratory marketing, consumer needs and preferences analysis, geographic analysis, and applications to specific products and markets.
Degree Statistics
This program is offered at 28 institutions across the United States, with a total of 923 degrees awarded annually.
Certificates Below Bachelor's
66
certificates awarded
Associate Degrees
1
degrees awarded
Bachelor's Degrees
30
degrees awarded
Post-Baccalaureate Certificates
57
certificates awarded
Master's Degrees
132
degrees awarded
Other Awards
637
awards given
Top Schools for Marketing Research
These institutions offer the most degrees in this program, ranked by total annual completions.